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Consumer Mobile Imaging Fast Facts
- 94 billion camera phone pictures were snapped worldwide in 2006, but only 13% were ever printed.*
- In 2007, over 120 billion camera phone pictures will be captured worldwide as image quality improves with better lenses, image stabilization, and more robust network services.*
- In North America, nearly 12 billion pictures were captured with camera phones in 2006, yet only one to two percent of those images were printed, due to factors such as immature camera quality in the phones, the captive nature of many cellular phones and networks, and limited ability to make prints in a convenient manner.**
- As camera phone image quality improves, through technological advances in lenses, sensors, flashes, and image processing, the number of camera phone image captures in North America will rise to more than 40 billion in 2010. The opportunity for printing those images will grow exponentially.**
- Consumers are beginning to demand faster and easier methods of obtaining prints from their camera phone photos, and the imaging industry must rise to meet that demand. The MIPC is ideally positioned to coordinate the efforts of multiple manufacturers, to ensure that consumers will be able to obtain prints from their mobile imaging devices when, where, and how they want them.**
* Source: IDC's Worldwide Digital Imaging 2006-2010
Forecast: The Image Capture and Share Bible
** Source: Steve Hoffenberg, Director, Consumer Imaging Research, Lyra
Research Inc.